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Why chicken eats steak for breakfast

Why chicken eats steak for breakfast

A case study on the economics of premium food. In the late 1990’s, Scottish archaeologists unearthing the Vaults of Edinburgh discovered an interesting insight into the eating habits of the early 19th century inhabitants – thousands upon thousands of oyster shells. To...
Direct hit on a “Soft Target” with a marshmallow

Direct hit on a “Soft Target” with a marshmallow

The recent discussion on “Soft Targets” (ie performance targets for Executive that are not financial) is raising questions over whether they drive benefits for shareholders.(See ABC story) What hasn’t been mentioned are the marshmallow-like qualities of the...