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Turning an Elephant into a Zebra at the Wesfarmer’s AGM

Turning an Elephant into a Zebra at the Wesfarmer’s AGM

The Wesfarmer’s AGM has always had a liberal dose of royal show about it. The mum and dad (and increasingly grandmum and granddad) shareholders lap up the Coles sausage rolls, the Blackwoods chocolate toolkit and the Bunnings showbag as much as the chance to gain...
Presenting performance data so it informs

Presenting performance data so it informs

The ABC recently ran a story about the Australian discus thrower, Dani Stevens. The performance of all female discus athletes over time was displayed in the below chart. This image is a great example of turning data into information through graphics. Representing...
Why chicken eats steak for breakfast

Why chicken eats steak for breakfast

A case study on the economics of premium food. In the late 1990’s, Scottish archaeologists unearthing the Vaults of Edinburgh discovered an interesting insight into the eating habits of the early 19th century inhabitants – thousands upon thousands of oyster shells. To...